The Value Of Online Buzz For The Top 20 Brands
2010-02-09 01:00:40
Nowadays, buzz around brands on the news, blogs, tweets and other social media that spreads through product launches, PR campaigns, earnings reports are as valuable as traditional ad campaigns. But buzz and social dialogue on the web is tough to quantify. General Sentiment has released a report that calculates the dollar value of the buzz, content, and conversation taking place online. General Sentiment's technology evaluates the volume of mentions and sentiment value regarding a brand, company or person. The algorithm combines this data with website traffic and online news readership figures to determine the purchase-equivalent dollar value of the brand exposure across more than 30 million sources by gauging sentiment, frequency, and exposure of news mentions and social dialogue. Google topped the rankings, with value of its 'buzz' itemized at 9.6 million. Google's social media reach costs 2 million, with its Twitter reach alone valued at .8 million. On the other hand, Apple came in fourth with total buzz reaching 3.2 million; social media buzz valued at 3.7 million; and Twitter reach valued at .6 million.

Apotheker Says He Did What Was Best
2010-02-09 00:59:15


For The Love Of Ray-J Reunion Gets Nasty When Cocktail Shows Up [Video]
2010-02-09 00:49:56


Toyota makes mass recall of Prius
2010-02-09 00:43:58
Toyota recalls thousands of Prius cars in Japan because of braking problems, in the latest blow to the world's largest carmaker.

Toyota issues mass recall of Prius
2010-02-09 00:43:58
Toyota recalls thousands of Prius cars in Japan because of braking problems, in the latest blow to the world's largest carmaker.

Apotheker Says He Did What Was Best for SAP Amid ’Brutal’ Slump
2010-02-09 00:43:06
SAP AG Chief Executive Officer Leo Apotheker, who resigned unexpectedly this week after the board decided not to renew his contract, told employees that he did what was best for the company during a “brutal economic crisis.”

Snow possible in D-FW on Thursday morning - Fort Worth Star Telegram
2010-02-09 00:37:40
CBC.caSnow possible in D-FW on Thursday morningFort Worth Star TelegramNorth Texas residents could be greeted by snow Thursday morning, the National Weather Service said. One to 3 inches is possible, but how much falls will depend on the path and speed of the incoming system, the weather service said. ...East Coast, California Dig Out After Weekend StormsABC NewsNew storm headed to Southern CaliforniaLos Angeles TimesWet, wintry weather is back in forecastWinston-Salem JournalTaunton Daily Gazette -Wilmington News Journal, OH -Huntington Herald Dispatchall 2,570 news articles »

What SAP Needs After Apotheker
2010-02-09 00:31:00
Co-CEOs Bill McDermott and Jim Hagemann Snabe must revitalize SAP's product pipeline, soothe customers, and counter competition from Oracle

A fact check of the Democratic governor debate - Dallas Morning News
2010-02-09 00:28:20
Texas Tribune (blog)A fact check of the Democratic governor debateDallas Morning NewsTHE CLAIM: Farouk Shami said that over the past few years, the state has executed a few people who were innocent. He then added, "We have killed lots of innocent people in the state of Texas." THE FACTS: There is no definitive evidence yet that any ...In debate with Shami, White directs his attention at PerryHouston ChronicleFact-checking the Democratic debateFort Worth Star TelegramWhite, Shami debate for Democratic nominationabc13.comKGBT-TV -San Angelo Standard Times -KFOXtv.comall 159 news articles »

Chinese quake activist sentenced
2010-02-09 00:26:10
An activist who questioned why so many people died in a huge earthquake in China last year is jailed five years for subversion.

Historic anniversary brings Iran questions to the fore - Wall Street Journal
2010-02-09 00:18:38
CBC.caHistoric anniversary brings Iran questions to the foreWall Street JournalThis is to be a week of testing on Iran: testing of the Iranian government, of the international will to oppose that government and of the delicate balancing act that is American policy. The force bringing all these tests to the ...'Iran can definitely enrich uranium to 20%'Press TVNew sanctions urged over Iran moveAljazeera.net'Iran aims to stockpile uranium'Jerusalem PostBoston Globe -MiamiHerald.com -Xinhuaall 2,236 news articles »

Galleon Tipper Goel Pleads Guilty, Says Rajaratnam Got Secrets
2010-02-09 00:14:07
Rajiv Goel, a former managing director in Intel Corp.’s treasury group, pleaded guilty in the Galleon Group LLC insider-trading case and will cooperate in the government’s prosecution of Galleon founder Raj Rajaratnam.

Distracted Customers' Wait Times Fly
2010-02-09 00:05:08
You know what it’s like. Sit chatting with a friend, and the hours can zip by. But once someone puts you on hold [audio: bad on-hold music] or makes you wait in line, each second feels interminable. But Dan Zakay of Tel Aviv University has some tricks for businesses to keep waiting customers happy. He published the psychology research in the journal NeuroQuantology . [More]

McDonnell directing more education money to N.Va. - Washington Post
2010-02-09 00:02:01
Richmond Times DispatchMcDonnell directing more education money to N.Va.Washington PostRICHMOND -- In one of his first decisions on the state's two-year budget, Virginia Gov. Robert F. McDonnell sided with Northern Virginia, the vote-rich region that helped him secure his landslide victory in November, ...Change in formula may mean less money for area schoolsRichmond Times DispatchState Education Funding Formula Means Less Money for Some School DistrictsWTVRMcDonnell Optimistic About EconomyWHSVLynchburg News and Advance -Washington Examiner -Suffolk News-Heraldall 42 news articles »

The Long Tail Of Video Sites Capture Half Of All Viewing Minutes
2010-02-09 00:01:59
YouTube might be streaming more than 13 billion videos a month, or nearly 40 percent of total individual streams, but when you measure by time spent YouTube only accounted for 26 percent of all viewing minutes on the Web last year.  It is not surprising that it commands a smaller share of time spent watching videos than number of streams watched, since most YouTube videos are so short.  But what is surprising is how fragmented the Web video landscape remains once you go out past the top 25 sites. According to comScore's 2009 U.S. Digital Year in Review, more than half of all time spent watching videos on the Web (52 percent) last year was on Long Tail video sites beyond the top 25.  What you see is a real barbell distribution, with Youtube on one end and the Long Tail sites on the other.  Total video views more than doubled between December, 2008 and December, 2009, from 14 billion to 33 billion streams. So there is hope yet for niche video producers.

Will Energy Plant Explosion Mean Higher Electric Rates? - Hartford Courant
2010-02-09 00:01:13
BBC NewsWill Energy Plant Explosion Mean Higher Electric Rates?Hartford CourantThe idea behind the Kleen Energy plant was straightforward even though getting the project started was complex. Once the plant and better high-voltage transmission lines to power-hungry Fairfield County were open, ...Power plant explosion under investigationLos Angeles TimesBlast Probe Looks at Gas-Line ClearingWall Street JournalNegligence? Conn. Gas Blast Criminal Probe BeginsABC NewsBoston Herald -NECN -Reutersall 3,477 news articles »

Toyota: hybrids recalled in Japan over brakes (AFP)
2010-02-08 23:58:15
AFP - Toyota announced Tuesday a recall of its popular Prius and two other hybrid models in Japan to fix faulty brakes, plunging the auto giant deeper into crisis as lawsuits in the United States piled up.

Toyota to recall 436,000 hybrids globally (Reuters)
2010-02-08 23:55:58
Reuters - Toyota Motor Corp will recall around 436,000 hybrid cars worldwide, including the 2010 Prius model, according to a document obtained by Reuters on Tuesday.

Rep. John Murtha, voice for veterans, dies at 77 (AP)
2010-02-08 23:50:17
AP - Rep. John Murtha, the tall, gruff-mannered former Marine who became the de facto voice of veterans on Capitol Hill and later an outspoken and influential critic of the Iraq War, died Monday following complications from gallbladder surgery. He was 77.

blueKiwi Rides the Freemium Wave
2010-02-08 23:48:18
With the continued success of Twitter and other social networking tools, any criticism (or praise) of products and companies is becoming increasingly public. Finding a way to manage these external communications in the internal decision-making process is an ongoing challenge for many businesses. Today, in an effort to help marketers and community managers better deal with such outside correspondence, blueKiwi, an Europas shortlist finalist, has announced the introduction of a free version of its Social Business Platform aimed at integrating outside conversations into daily internal communications to improve the decision making process. Instead of community managers simply engaging with outside audiences via social networking tools, blueKiwi pulls outside conversations into internal discussions in order to leverage the thoughts and ideas of its user base, much like Salesforce aims to do with Chatter or Bantam Live. It is social CRM. BlueKiwi combines a slew of web 2.0 capabilities: such as collaboration, document sharing, blogging, event posting, and polling, into a single, unified solution. The use of social analytics tools ensures that the most pertinent conversations reach the eyes of the community managers.

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